Shamrock Farms and Subway Restaurants Join Forces with Feeding America and Leighton Meester to Help Families in Need
Program gives back to help fight hunger in the new year to mark National Milk Day
PHOENIX (Jan. 7, 2019) – Shamrock Farms® and Subway® restaurants partner with actress and singer-songwriter Leighton Meester to support Feeding America®, the largest domestic hunger-relief organization in the United States, and help nourish people in need in the new year.
Shamrock Farms and Subway restaurants are all about delivering better-for-you options for families and together they will donate $1 to Feeding America for each Shamrock Farms milk purchased with a Subway Fresh Fit For Kids® meal* at participating restaurants in the U.S. this National Milk Day on Jan. 11, 2019.
“Right now, one in six kids in America faces hunger or is food insecure,” said Leighton Meester, actress and member of Feeding America’s Entertainment Council. “This cause is personally important to me, so I feel very fortunate and proud to be a part of a campaign that is going to make such a positive impact for families in need.”
For many children who face hunger, basic staples like nutrient-packed milk – critical to fueling their growing bodies and minds – may be missing from their diets. A top food source for protein, calcium and Vitamin D, milk is one of the most requested items at food banks throughout the year. Shamrock Farms is celebrating National Milk Day by giving back.
“Shamrock is excited to partner with Subway restaurants to further our shared mission of hunger relief,” said Ann Ocaña, chief marketing officer for Shamrock Farms. “Milk provides essential nutrients for growing children. National Milk Day is a great opportunity to join forces for good and help fuel families in need in the New Year.”
Consumers can help by purchasing Shamrock Farm’s milk with a Fresh Fit For Kids™ meal at participating Subway restaurants nationwide. For every $1 donated, Feeding America helps to provide at least 10 meals to help fight hunger in communities across the country.
The National Milk Day announcement coincides with Shamrock Farms rolling out fresh new packaging featuring signature green tops beginning later this month at Subway restaurants nationwide. For more news and updates about Shamrock Farms, visit www.shamrockfarms.net, www.facebook.com/shamrockfarms and follow on Instagram @shamrockfarmsmilk.
About Shamrock Farms
Shamrock Farms is one of the largest family-owned dairies in the country and a leader in the industry. Its innovative milk-based offerings include Rockin’ Protein and Shamrock Farms ready-to-drink milk, which can be found in retailers and over 50,000 quick service restaurants nationwide. Shamrock Farms is known for its pure, fresh milk, with no added growth hormones. Headquartered in Phoenix, Shamrock Farms has its own farm hosting a herd of more than 10,000 cows, and was founded in 1922 in Tucson, Arizona. For more information visit shamrockfarms.net.
About Subway Restaurants
Subway offers a fresh alternative to traditional fast food, serving 7 million made-to-order sandwiches a day. Guests choose from over 4.9 billion combinations of quality proteins, fresh vegetables, and bread baked daily in the U.S. The world’s largest restaurant chain serves nutritious options and delicious subs, soups, and salads at about 44,000 restaurants in more than 100 countries. The Subway experience is also delivered online at Subway.com, through Subway.com/Delivers, and the Subway® App, available at the Apple App Store and Google Play.
Founded by then 17-year-old Fred DeLuca and family friend Dr. Peter Buck more than 52 years ago, Subway is still a family-owned business, working with more than 21,000 dedicated franchisees in communities around the world.
Subway® is a Registered Trademark of Subway IP LLC. © 2018 Subway IP LLC
* FRESH FIT FOR KIDS™ meals are prepared in front of you & not a diet Program.
About Feeding America
Feeding America® is the largest hunger-relief organization in the United States. Through a network of 200 food banks and 60,000 food pantries and meal programs, we provide meals to more than 46 million people each year. Feeding America also supports programs that prevent food waste and improve food security among the people we serve; educates the public about the problem of hunger; and advocates for legislation that protects people from going hungry. Individuals, charities, businesses and government all have a role in ending hunger. Donate. Volunteer. Advocate. Educate. Together we can solve hunger. Visit www.feedingamerica.org, find us on Facebook or follow us on Twitter.
Rookie Basketball Standout DeAndre Ayton Partners with Phoenix’s Own Shamrock Farms
Ayton Chooses Shamrock Farms’ Rockin’ Protein as Go-To Protein Beverage
PHOENIX (December 18, 2018) – Shamrock Farms and its complete line of protein-packed milk beverages, Rockin’ Protein®, announced today that professional basketball player, DeAndre Ayton, the number one overall draft pick out of the University of Arizona, will join Team Rockin’ and be featured in the brand’s advertising, social media and public relations campaign.
“To compete against some of the best athletes means being at the top of my game,” said Ayton. “Rockin’ Protein helps me build and maintain muscle, boosts my recovery and it’s delicious. I’m excited to be working with Shamrock Farms and to be an official member of Team Rockin’.”
Fueled by Rockin’ Protein, Ayton is off to a blazing start in the pros, averaging a double-double with more than 15 points and 10 rebounds per game. Ayton is a physically gifted athlete who can score from both inside the paint and out on the perimeter, plus anchor the defense. As a freshman at the University of Arizona last season, Ayton was one of only three players in the nation to end the regular season averaging 20 or more points, and 10 or more rebounds per game.
The addition of Ayton helps expand Shamrock Farms’ and Rockin’ Protein’s longtime affiliation with the University of Arizona, after announcing a new partnership with Arizona Athletics in September. Rockin’ Protein is the official protein beverage of the Wildcats, while Shamrock Farms is its official milk partner.
“We’re excited to welcome DeAndre to Team Rockin’ and the Shamrock Farms family, he’s the perfect addition,” said Ann Ocaña, chief marketing officer for Shamrock Farms. “We’re proud to support a hometown athlete like DeAndre because he’s awesome both on and off the court. We’re looking forward to a great partnership.”
As the latest addition to Team Rockin’, Ayton joins professional football player A.J. Green and 5x World Champion ski racer Ted Ligety, along with other sports stars and fitness advocates who drink Rockin’ Protein to achieve their fitness goals. Rockin’ Protein is also a sponsor of the U.S. Ski & Snowboard Team, and hundreds of top-tier universities and high schools across the country.
Made with pure, fresh Shamrock Farms milk, Rockin’ Protein tastes great and helps active people look, feel and perform at their best. Rockin’ Protein is a high-quality source of protein, with varieties low in sugar, carbohydrates and calories to help build muscle and recover faster.
Active people looking for a delicious protein drink can learn more about the complete line of Rockin’ Protein products at rockinprotein.com. Look for the new signature green top packaging in the dairy case at grocery stores and convenience stores nationwide.
About Shamrock Farms: Shamrock Farms is one of the largest family-owned dairies in the country and a leader in the industry. Its innovative milk-based offerings include Rockin’ Protein, Shamrock Farms Cold Brew Coffee & Milk and Shamrock Farms ready-to-drink milk, which can be found in retailers and over 50,000 quick service restaurants nationwide. Headquartered in Phoenix, Shamrock Farms has its own farm hosting a herd of more than 10,000 cows, and was founded in 1922 in Tucson, Arizona. For more information, visit rockinprotein.com or shamrockfarms.net.
Shamrock Farms to Bear Down with Arizona Athletics
Shamrock Farms returns to its Tucson roots as official protein and milk partner of The University of Arizona
PHOENIX (Sept. 27, 2018)— Shamrock Farms announced today that it has expanded its longtime relationship with the University of Arizona through a new partnership with Arizona Athletics – reinforcing the company’s commitment to supporting local athletes, families, and education.
The partnership is perfectly timed with the recent new packaging launch of Shamrock Farms ready-to-drink Rockin’ Protein line, which will now be the official protein beverage of the Arizona Wildcats, while Shamrock Farms becomes its official milk partner.
“We want to fuel our athletes with the best-tasting and highest-quality protein drink on the market and that’s Rockin’ Protein,” said Philip Lewis, Director of Sports nutrition with Arizona Athletics at the University of Arizona. “It’s made with real milk, tastes delicious and has the ideal carb to protein ratio that our athletes need.”
In addition to providing great-tasting Rockin’ Protein to student-athletes, the partnership includes installing Protein Performance Stations in the Football and Olympic Sport training facilities, on-site activations, as well as in-stadium signage, broadcast media, social media and advertising. Wildcat fans can look forward to enjoying a variety of Shamrock Farms pure, fresh milk product samples during select on-campus events throughout the school year.
Program benefits reach beyond campus and nourish the community with Shamrock Farms donating up to 50,000 servings of milk to the Community Food Bank of Southern Arizona this year alone.
“As a company full of Wildcat alumni and fans, we’re thrilled to extend and strengthen our on-going UofA partnership into the athletics program, said Ann Ocaña, chief marketing officer for Shamrock Farms. “We’ve been committed to the Tucson community for nearly a century and are excited to now be fueling its athletes to help them reach the top of their game.”
Shamrock Farms’ roots run deep in Tucson, beginning when W. T. McClelland founded the dairy in Tucson in 1922. His children and second generation of family ownership, Norman McClelland and Frances McClelland, both graduated from University of Arizona. Their unwavering commitment to the school is evident with namesakes including McClelland Park (housing the College of Agriculture and Life Sciences), McClelland Hall (housing the Eller College of Management) and the Frances McClelland Institute for Children, Youth and Families.
Additionally, Shamrock Farms opened up The Scoop, a Shamrock Farms Creamery & Coffee Bar located in the heart of the student union, in 2016. This campus destination has proven to be a popular place for students to refuel and hang out.
The University of Arizona is the latest addition to Team Rockin’ Protein, a group of world-class athletes, respected organizations, and top-level universities and high schools across the country who drink Rockin’ Protein to achieve their fitness goals. Rockin’ Protein is also a sponsor of the U.S. Ski & Snowboard Team.
About Shamrock Farms: Shamrock Farms is one of the largest family-owned dairies in the country and a leader in the industry. Its innovative milk-based beverages include Rockin’ Protein, Shamrock Farms Cold Brew Coffee & Milk and Shamrock Farms on-the-go milk, which can be found in retailers and over 50,000 quick service restaurants nationwide. Headquartered in Phoenix, Shamrock Farms has its own farm hosting a herd of more than 10,000 cows, and was founded in 1922 in Tucson, Arizona. For more information, visit rockinprotein.com or shamrockfarms.net.
Shamrock Farms Fuels Arizona State University Student-Athletes
Hometown dairy becomes official protein and milk partner
PHOENIX (Sept. 7, 2017)—Today Shamrock Farms announces its sponsorship of the Sun Devil Athletics program as the official protein and milk beverage. The three-year partnership establishes Shamrock Farms’ Rockin’ Refuel as Sun Devil Athletics’ exclusive protein beverage. It also spotlights the local dairy’s full line of pure, wholesome milk products as the official white and flavored milk partner.
“Our athletes have been enjoying the great taste of Rockin’ Refuel for years, so we’re thrilled to have our hometown Shamrock Farms officially partnering with us to give our athletes the very best in nutrition,” said Jean Boyd, ASU Executive Senior Associate Athletic Director.
Highlights of the partnership include the newly designed and exclusive nutrition station in the Student-Athlete Facility, in-stadium signage, social media and advertising. In addition, ASU fans will enjoy a variety of Shamrock Farms pure, fresh dairy product samples during home-game tailgates.
“Shamrock Farms is all about fueling athletes and active adults with the ultimate protein performance beverage made with real milk,” said Ann Ocana, chief marketing officer for Shamrock Farms. “Partnering with a Division I school in our own backyard is a perfect opportunity to engage with our community and reinforce that we’ve been nourishing Arizona families for 95 years strong and counting.”
In celebration of the partnership, Shamrock Farms will be donating 25,000 servings of milk to local food banks during the year.
ASU is the latest addition to Team Rockin’ Refuel, an elite group of world-class athletes, respected organizations, and top-level university and high schools across the country who drink Rockin’ Refuel to achieve their fitness goals. Team Rockin’ Refuel members include professional football players David Johnson and AJ Green, and World Champion Skier Ted Ligety. Rockin’ Refuel is also a sponsor of the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing, as the official protein drink of the national teams and their more than 200 athletes.
About Shamrock Farms: Shamrock Farms, one of the largest family-owned dairies in the country, manufactures the brand’s Rockin’ Refuel,protein-milk beverage, Shamrock Farms Cold Brew Coffee & Milk, Shamrock Farms ready-to-drink milk (found in retailers and over 50,000 quick service restaurants nationwide), and a wide variety of pure fresh dairy products, including sour cream and cottage cheese. All Shamrock Farms products are made with milk from cows not treated with the artificial growth hormone rBST. Founded in 1922 in Tucson, Arizona and still family-owned and -operated, Shamrock Farms has manufacturing facilities in both Phoenix and Augusta County, Virginia as well as its own farm hosting a herd of more than 10,000 cows. For more information, visit www.rockinrefuel.com or www.shamrockfarms.net.
Shamrock Foods Company Chairman of the Board and Former CEO Norman P. McClelland Passed Away Tuesday
[July 13, 2017] – Shamrock Foods Company announced today that Norman P. McClelland, 90, passed away on Tuesday after a brief illness. After serving as CEO for Shamrock Foods Company for 45 years, McClelland continued as a guiding force for the company by serving as Chairman of the Board until the time of his passing.
Shamrock Foods Company – parent company of Shamrock Farms and Shamrock Foods – was founded by Norman’s father, W.T. McClelland in Tucson, Ariz., in 1922 with a Model T truck and 20 cows. After 95 years of business, it is now one of the top privately held companies in the United States and one of the top 100 employers in Arizona. Norman was born in Tucson, Ariz., on June 21, 1927. He received a dual B.S./B.A. degree in agriculture and business administration from the University of Arizona before moving back to Phoenix, where he raised his family and grew the Shamrock business.
“My father was an iconic leader whose wisdom and leadership values will continue to be a guiding force for the company,” said Kent McClelland, President and Chief Executive Officer for Shamrock Foods Company. “He was loved by all who knew him, and I’m honored to carry on his legacy of business leadership and devotion to public service.”
Norman personified Shamrock’s long-standing commitment to “treat associates like family and customers and suppliers like friends.” The impact of Shamrock Foods Company extends far beyond the quality products it manufactures and distributes, because Norman believed it’s just as much the company’s duty to give back to the community as it is to provide superior products. Thanks to Norman’s leadership, Shamrock Foods Company supports more than 80 non-profit groups and donates more than 450,000 pounds of food annually to local food banks.
Not only was giving back to the community a philosophy McClelland instilled in his company, but he himself served as a role model by actively supporting many charitable, business and community organizations including the St. Mary’s Food Bank Alliance, Phoenix Children’s Hospital, Phoenix Mountain Preserve, the Boy Scouts of America, Boys & Girls Club and Interfaith Ministries, among others.
Throughout his lifetime, Norman served as a leader for organizations including the Arizona State Fair, 100 Club of Arizona, Phoenix Mountain Preservation Commission, Save Our Mountains Foundation, University of Arizona Eller School of Management, Rockford Institute, Howard Center, Goldwater Institute, Joe Foss Institute, Duet and the Irish Cultural & Learning Center.
Norman’s Irish heritage was a source of tremendous pride, and he dedicated much of his time to ensuring that Irish culture continues to thrive in Arizona. He kept in touch with his family in Ireland and frequently traveled there to see family and friends. He was actively involved in the Phoenix Irish Cultural Center and led the charge to create the center’s 11,000-square-foot state-of-the-art library. In 2016, he received the Presidential Distinguished Service Award for the Irish Abroad from the Irish President in recognition of his commitment to promoting Irish culture and history.
He placed a high value on education and remained an active supporter of his alma mater, the University of Arizona, throughout his life. Norman and his sister, Frances H. McClelland, were both alumni. In 2008, McClelland Park was built to house the John and Doris Norton School of Family and Consumer Sciences, and in 1992 the new Eller College of Management facility was dedicated and named McClelland Hall in their honor.
A viewing will take place from 5 to 8 p.m. PST, Friday, July 21 at Valley Presbyterian Church (6947 E. McDonald Dr., Paradise Valley, Ariz.)
Memorial services will take place both in Phoenix and Tucson, Ariz., as follows:
10 a.m. PST, Saturday, July 22 at Valley Presbyterian Church (6947 E. McDonald Dr., Paradise Valley, Ariz.)
2 p.m. PST, Sunday, July 23 at Trinity Presbyterian Church (400 E. University Blvd., Tucson, Ariz.)
In lieu of flowers, memorial gifts in Mr. McClelland’s memory can be made to the Phoenix Irish Cultural Center at www.azirish.org/support-registration or by calling (602) 258-0109.
About Shamrock Foods Company
Founded in 1922 and still family owned-and -operated, Shamrock Foods Company specialized in the manufacturing and distribution of quality food and food-related products. The company has become a symbol of integrity for households and businesses. Shamrock continues serving customers through a family of companies, including Shamrock Foods, one of the Top 10 foodservice distributors nationwide, and Shamrock Farms, one of the largest family-owned and -operated dairies in the nation. To learn more, visit www.shamrockfoods.com.
Gold Medalist Ted Ligety Joins Team Rockin’ Refuel®
Alpine Ski Racer Chooses Rockin’ Refuel by Shamrock Farms as Protein Beverage Partner
[Phoenix, AZ] – Rockin’ Refuel®, a complete line of protein-packed milk beverages by Shamrock Farms, announced today that U.S. Ski Team athlete, Ted Ligety, one of the most decorated alpine ski racers in history, will join Team Rockin’ Refuel. Ligety will be featured in the brand’s advertising, social media and public relations campaign beginning this fall.
The addition of Ligety helps strengthen Rockin’ Refuel and Shamrock Farms’ affiliation with the sport, after announcing a three-year sponsorship of the U.S. Ski and Snowboard Teams in 2016. Rockin’ Refuel is the official protein beverage, and Shamrock Farms is the exclusive white and flavored milk of the national teams.
A dominant force in the men’s alpine circuit, Ligety burst onto the scene in 2006 at the age of 21 and has been racking up wins on the big stage ever since. He enters the 2017-18 season looking to add to his already impressive resume of five World Championships and 25 World Cup wins.
“To win against the toughest competition in the world, I need high-quality protein to help build and maintain strength and endurance,” said Ligety. “I drink Rockin’ Refuel every day, it not only tastes great, but because it’s made with milk, it has the important nutrients I need to stay healthy and ready for tomorrow.”
Ligety is the latest addition to Team Rockin’ Refuel, an elite group of sports stars and fitness advocates who drink Rockin’ Refuel to achieve their fitness goals. Team Rockin’ Refuel members include professional football player David Johnson, respected organizations, and top-tier universities and high schools across the country.
“We’re proud to fuel gold medalist and world-class skier, Ted Ligety,” said Ann Ocaña, chief marketing officer for Shamrock Farms. “Elite ski racers like Ted need a high-quality protein source to keep their bodies strong throughout the grueling season.”
Made with pure, fresh Shamrock Farms milk, Rockin’ Refuel tastes great and helps active people of all fitness levels look and feel their best. With up to 30 grams of high quality protein, Rockin’ Refuel provides sustained energy throughout the day. Ligety will also be featured in promotional materials for Shamrock Farms’ ready-to-drink milk.
To learn more about the complete line of Rockin’ Refuel products and to find the best one for you, visit rockinrefuel.com. All products are available in 12 oz. bottles in the dairy case at retail locations nationwide.
Shamrock Farms Debuts New Cold Brew Coffee and Milk Line Nationwide
Dairy Innovator Expands Portfolio with Entry into the Premium Cold Brew Market
[Phoenix, AZ] – Shamrock Farms is excited to announce their latest innovation – Cold Brew Coffee and Milk – which hits store shelves across the U.S. this week. Initially launched in Shamrock Farms’ home state of Arizona, the hot new product for the refrigerated beverage case will now be available in grocery and convenience stores including Publix, ShopRite, Stop & Shop and Giant. The product combines 100% Colombian coffee with pure, fresh Shamrock Farms milk with no added hormones.
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